Journalist, Founder and MD of POUT and JASA Alumnus 2009


It is important to have passion for what you do because tough times and challenges will present themselves.

I was exposed to Junior Achievement South Africa through the Raymond Ackerman Academy of Entrepreneurial Development programme. JASA’s programme gave me solid business principles but most importantly it was practical in its approach. Running a T-shirt printing business with a team, with different views, taught me how to separate personal emotions from business and to lead with confidence. The JASA programme also proved that I can actually run my own business, manage a team and resources while delivering while making profit.

After completing the JASA programme, I went back to work as a journalist with a plan to learn the skills necessary within the corporate environment to run a business, as I felt that building on the experience that I had would make me a better business leader. I worked with resilience and an undying passion, remaining focused on my end goal. When I felt that I had sufficient experience and was ready to move on I did so and launched POUT, a self-empowerment movement for young women, which is based on my life experience as a young woman in South Africa.

Junior Achievement taught me that it is important to surround yourself with people who are positive or who believe in your vision. POUT is my legacy. It is a forum to help young women realise their full potential by sharing inspiring stories, information and opportunities to reach their dreams, just as JASA helped me on my path to success.